Data Is the Strategy. AI Is the Outcome.

Jul 2, 20254 mins read

If there was one key takeaway from Boomi World 2025, it was not about new features or flashy roadmaps. It was this: AI is only as powerful as the data strategy behind it.  That message certainly resonates. We see it every day in our work with clients—teams eager to activate AI, automate processes, or improve customer experiences, but held back by disconnected systems, inconsistent data, and outdated integration models. The conversation is no longer about whether you need better data infrastructure. It’s about how fast you can modernize it to compete in an AI-driven world.

Boomi’s latest initiatives—highlighted at this year’s conference—confirm what we have been building toward: a future where integration, data, and APIs are not just IT concerns—they are the foundation of business intelligence.

AI is the goal, integration is just the beginning

There is a rush toward AI agents—and for good reason. The promise is real: automation that adapts, decisions that evolve, and interactions that feel human. But what is often overlooked is the foundation AI needs to succeed: clean, consistent, connected data.

While the Boomi platform does not yet deliver native AI capabilities at scale, it is laying the groundwork—empowering developers to connect with external models (like OpenAI) and supporting architectural patterns that make AI agents possible. This is where organizations need to rethink their integration strategy to not just connect systems, but shape the data flows that power intelligent outcomes.

That’s why we built Argano Unified Data Intelligence with Boomi—to help clients bridge integration and AI through better orchestration, smarter data models, and scalable architecture.

Data strategy is now a product strategy

Another shift we see is that APIs are being treated as more than technical artifacts. They are becoming products, with lifecycle management, observability, and monetization models. Boomi’s acquisition of APIDA reflects this thinking—giving enterprises the tools to manage APIs across any gateway, enforce quality standards, and deliver secure, reusable assets across the business.

Why does that matter? Because AI is not a tool you install but something you enable. And APIs are how you deliver AI capabilities across business units, partners, and customer channels.

To move fast with AI, your APIs need to be clean, composable, and governed. The smartest enterprises are already operating this way—treating APIs not as afterthoughts, but as strategic building blocks.

Unified data is the competitive advantage

Behind all of this—AI, APIs, automation—is the data. And Boomi’s growing investment in tools like Rivery and DataHub makes it clear: integration is expanding into full-stack data enablement.

  • Rivery brings modern data ingestion, transformation, and reverse ETL into the fold—key for analytics use cases and SAP data activation.
  • DataHub supports a hub-and-spoke model for syncing data across systems—a far more maintainable alternative to point-to-point integrations.

This shift—from connecting data to activating it—is the unlock. It is how organizations move from integration projects to insight-driven platforms. It is also how they build infrastructure that is ready for AI agents and automation today, not two years from now. We are already helping clients make this leap—bringing architecture, governance, and intelligent orchestration together under one roof.

Why it matters: Data is the integration strategy

Today’s most forward-thinking enterprises are not just moving data between systems, they are treating data as a strategic asset. It is not enough to connect applications. You need to structure, synchronize, and activate your data in ways that fuel AI, automation, and analytics.

This is the real transformation underway:

  • How do we unify integration and data workflows?
  • How do we expose our data through secure, reusable APIs?
  • How do we prepare our architecture for real AI impact?

And perhaps most importantly: who can help us do it—efficiently, intelligently, and at scale?

At Argano, we are answering that question every day—by building modern digital foundations that enable real business outcomes. We help clients turn integration into intelligence. Our Unified Data Intelligence with Boomi solution is designed to align technology with business outcomes—through cleaner architectures, better data practices, and the enablement of true enterprise AI.

Learn more about Argano Unified Data Intelligence with Boomi or contact us today to explore how to build a unified, AI-ready foundation for your business.