Built to Miss: The Revenue Transformation Journey Starts with Real Alignment

Summary

The biggest threats to revenue aren’t hidden - they’re the everyday misalignments between teams, processes, and technology.

Too often, Finance and Operations set quotas in spreadsheets, while HR is left to manage incentives without clear alignment on goals. The result? Inequitable quotas, disconnected processes, and revenue leakage.

In this webinar, we’ll show how organizations can close these gaps by aligning Sales, RevOps, Finance, and HR around a unified approach to planning and incentives. 

You’ll learn why sales planning is gaining traction, how quota and incentive processes must connect, and how to unlock predictable, scalable growth.

You’ll walk away with:

• Clarity on Quota Illusion: Why sellers see quotas as inequitable, misaligned, and disconnected from territory potential
• The true cost of misalignment: How outdated compensation models and incentive structures silently drain revenue
• A unified framework: Connecting planning, quotas, and pay into one cohesive strategy
• Actionable steps: Practical ways to reduce misalignment and drive sustainable revenue growth/checklist
• Proof in practice: Real-world examples of organizations that closed these gaps and accelerated performance

Speakers

David Kohari
VP of Customer Success, Argano

 

Curtis Schroede
Head of Research and Insight, Varicent